MUFEIER ( Mu Feier ) women's brand uphold the Italian romanticism, the integration of Eastern and Western cultures, interpret and shape the contemporary Chinese women independent, confident, elegant, modern urban women wisdom of both, the perfect blend of tradition and modernity.
Exquisite life there MUFEIER (Muffler). As China's high-end fashion brand, MUFEIER (Murphy) is committed to creating exquisite fabrics, exquisite tailoring techniques and details of the design. To simple self-cultivation of the lines and bright colors with a strong emphasis on female figure slender tall and straight, so as to show the season after season of exciting series of women. Dress is MUFEIER (Muffler) leading product, she conveyed the infinite charm and romantic woman. MUFEIER guides women to pursue a refined, elegant lifestyle, presenting luxury in simplicity.
Brand positioning <br> target groups: the 30-45 years age group as the core consumer, urban women have a certain taste and fashion sense.
Lifestyle: fashion without publicity, elegant and not contrived, elegant and not bound, Zhuo not group, mature wisdom, personal independence, full of positive attitude towards life.
Hobbies: Focus on fashion, chasing fashion trends, like shopping.
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