On December 31, 2021, Shirushi Shanghai’s first direct-operated store officially opened at Raffles North Bund. So far, Shirushi’s tenth store in the country will finally land on the last day of 2021, which can be described as a true "perfectly perfect" .
Ten Rushi Shanghai Store
As a self-owned menswear brand under Esquel Group, Shirushi has natural advantages in raw materials and supply chain. It makes full use of the high-quality materials of Xinjiang long-staple cotton, and combines environmental protection and leading technology patents to interpret classics and novelties.
The original intention of the brand was to allow Asian men to wear business shirts that fit well. Based on Esquel Group's 43 years of high-end shirt manufacturing experience, "Ten Ru Shi" launched 61 sizes of business shirts and 32 sizes of casual shirts.
Cai Wei, director of brand operations at Tenrus, said that 71 sizes were introduced when the brand was first created, and then 10 sizes were streamlined based on sales. It is estimated that these 61 sizes can match 99.5% of Asian men's body types.
At present, Shirushi has opened a number of directly-operated stores in Beijing, Zhengzhou, Hangzhou, Foshan, Guangzhou, Shenzhen, Qingdao and other cities.
As a super first-tier city, Shanghai is a global financial center, one of the most prosperous cities in China, and a must-choice place for the best. The North Bund is "a gathering place for world shipping giants, a new highland for wealth management, and technological innovation. The source of the new era, a new benchmark for urban development in the new era."
Raffles City on the North Bund, at the junction of history and culture, is known as "Shanghai's tallest twin towers." this.
Shirushi fully combines its cultural heritage and economic status to make the new store show a more refined and gentleman temperament. The quiet, sea-like Shirushi blue is vividly in front of you. The simple, refined, and modern design is "simplification of choice, achievement Interpretation and interpretation of the concept of "focus".
The reason why Shirushi opened stores in many first-tier and new first-tier city business districts is to occupy a place in the mainstream business districts with large traffic, and more importantly, as the material is extremely rich and the clothing category is dazzling today, Shiru Shi Shi hopes to endure the youthful spirit of "simplification of choice" and walk out of his own Roman road in the city in a differentiated form.
Ten Ru Shi Lingnan Tiandi Concept Store
It is reported that in the future, Shirushi will also enter new first-tier cities such as Chengdu and Dongguan.
Cai Wei, director of brand operation of Tenrushi, said that Tenrushi hopes to lay down online and offline channels to increase brand exposure, and at the same time use word-of-mouth marketing to reach more consumers. Shirushi may also start a spokesperson program in 2022, focus on detonation, form penetrating power, and enhance brand influence.
In the future, the brand will also launch more practical and cost-effective classic products around the scene of high-quality workplace life.
Material :PEVA/PE
Specification:Customized size
Brand name: shangyou
Color:Christmas patterns
Weight:28gsm ,37gsm or customized
Place of origin:Jiangsu China
Feature:
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Packing:pp bags or other
Applied range:Home,hotel,party and so on
Port of loading:Shanghai port ,Ningbo port
Payment terms:T/T ,L/C
Delivery time: 45days
MOQ:3000pcs
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