In 2016, under the general economic situation of slowing down and slowing down, the Chinese textile industry has embarked on a new chapter of precipitation and change. To cope with the cost problem by integrating the industrial chain, to cope with homogenization with innovation, and to cope with international competition with science and technology... The new pattern of China's textile industry was born in 2016, and will usher in new opportunities and challenges in 2017.
Looking forward to 2017, under the macro guidance of the " 13th Five-Year Plan" and the "Textile Power" Construction Outline, China's textile industry will launch a series of "battles" of " going out ", "three products" strategy, intelligent manufacturing , inheriting tradition, and innovative development. ". The layout of the Chinese textile industry for the future will be displayed in this series of changes. It is believed that in 2017, the company will show its vitality from the inside of the enterprise to the consumer market to the whole industry.
Consolidate the real economy and lead textile reform
The overall requirements and layout of the 2016 Central Economic Work Conference for 2017 are "steady progress, decisive war reform, and keeping the bottom line", and promote the economic power and vitality with innovation, so that the Chinese economy can truly move from "sweat" to "smart". ".
Keep steady and change
Recently, the China Textile Industry Association, Sun Rui Zhe macroeconomic and industry running in 2017 for the interpretation and prediction, where "stability" is the basis and premise. First, we must ensure policy continuity, continue to deepen supply-side structural reforms, continue to implement a proactive fiscal policy and a prudent monetary policy; second, we must prevent risks and put prevention and control financial risks at a more important position; It is expected to guide and protect the entrepreneurial spirit, especially to stabilize the confidence of private entrepreneurs; it is also necessary to stabilize the industry and prevent the overcapacity that has been resolved from reviving, and the economic situation cannot be ups and downs.
On this basis, in 2017, China's economy will continue to deepen supply-side structural reforms. Among them, revitalizing the real economy is the main task of supply-side reform. China has changed from a low-income country to a middle-income country and has become the world's second-largest economy. It relies on the real economy. In the future, it will only and must rely on the real economy to enter high-income countries.
Sun Ruizhe pointed out: "In 2017, we must emphasize deepening reforms and deviating from reality. This is a reinforcement of the principle of 'de-leverage and cost reduction.' In recent years, 'revitalizing the real economy' as a brand new, previously The unrecognized formulation is more conducive to the upgrading of the textile industry than ever before."
Revitalizing the real economy, the textile industry is incumbent
"We can't wait for the future, we must choose to create the future." Sun Ruizhe said.
Looking forward to 2017, under the support of relevant policies to vigorously revitalize the real economy nationwide, Sun Ruizhe pointed out that China's textile industry needs to pay attention to the following points: to promote innovation capabilities as a general guide, to promote textile technology and equipment, independent innovation, product development and A comprehensive improvement in capabilities.
Intelligent manufacturing as key areas to improve manufacturing capability, increase textile digital, intelligent equipment development, promote the construction of intelligent production lines, fostering the development of mass customization, to form a new driving force for economic development of the textile.
Promote the responsibility of green development as the theme and promote the formation of a green manufacturing system in the textile industry.
Taking the "three products" strategy as the core to improve supply capacity, and vigorously implementing the "three products" strategy will help guide enterprises to form their own advantages.
Intellectual property as the basis to enhance creativity, enhance the cultural heritage and cultural self-confidence textile and garment industry, enhance the design capabilities, to promote the development of fashion.
With the combination of industry and finance as the starting point to enhance development capacity, the implementation of the policy of integration of industry and finance will help the industry optimize the allocation of resources, rapidly achieve scale expansion, avoid market risks, and achieve better development.
Create China's textile "new three board"
Focusing on the overall goal of the construction of "textile power" during the "13th Five-Year Plan" period, Sun Ruizhe emphasized that in the future, China's textile industry needs to coordinate the relationship between industry and society, industry and environment, industry and consumption; experience traditional industries to technology industry, fashion industry, Three transformations of the green industry; finally, the construction industry sector, the fashion industry sector, and the technology industry sector are three sectors. This is the "new three board" industrial structure of the Chinese textile industry.
The manufacturing sector for the construction industry, the textile industry needs to cost control as the first, is to improve the quality. Manufacturing is the foundation of the future sustainable development of the textile industry. It is a "sports" course that must be experienced to consolidate the pillar position and promote social harmony.
The textile industry needs to improve quality, optimize costs, improve the industrial chain and production system, improve product quality assurance and manufacturing efficiency, and gradually realize green manufacturing and intelligent manufacturing. At the same time, it must strengthen product form, product function, production process and consumption experience. The creative design of each link, the development of personalized products, the formation of a positive interaction between effective supply and consumption upgrade.
For the construction of the fashion industry sector, it is necessary to enhance cultural self-confidence and lead the consumption trend. Fashion is a personalized label for the future development of the textile industry. It is a "beauty education" course that must lead to consumer trends and enhance cultural self-confidence.
The industry should give play to the leading role of cultural creativity and fashion elements, and promote the transformation of the textile industry from a single manufacturing economy to a manufacturing economy and a service economy; focusing on the end products such as clothing and home textiles, with "masters, big names" "The big event" is to grasp the hand, integrate traditional culture and modern fashion, and accelerate the construction of fashion economy.
For the construction of the technology industry sector, it is necessary to enhance innovation capabilities to meet social needs. Science and technology is the first driving force for the future development of the textile industry. It is the "intellectual education" course that must be experienced in the transformation and upgrading of the industry and the creation of strategic high points.
The industry needs to grasp the global science and technology development trend, focus on improving independent innovation capability, enhance the overall strength of textile technology and new advantages in international competition; and closely integrate with economic development, focusing on high-performance fiber, industrial textiles , high-end equipment and intelligent manufacturing. Hands to meet new social needs.
Authoritative outlook on the industry's eight hot spots
1. Build a total face of the textile industry
Looking back at 2016, China's textile industry has shown strong resilience and endurance in the face of domestic and international market changes and international fierce competition. The overall development of the industry is stable, but in the face of the new situation, the multiple factors affecting the development of the industry play a joint role. Under the circumstance, the growth of kinetic energy and transformation and upgrading of the textile industry are still not smooth. In 2017, in addition to improving quality and efficiency, innovation and development, the ideological construction of the workers in the textile industry under the new situation is also one of the points that cannot be ignored.
Yang Jichao, vice chairman of the China National Textile and Apparel Council, pointed out: "In the new era, the textile workers' team, ideas, organizational structure, etc. have undergone great changes. Textile enterprises must keep pace with the times, increase overall management and industry guidance, especially Ideological construction, skill training and career planning can increase the sense of belonging and cohesion of employees."
The cultural strength of domestic textile companies is often the same.
Taking Lutai Textile Co., Ltd. as an example, its management method of "people-oriented, promoting the development of civilization" has been typical for enterprises to follow suit. Lu Tai has printed the rules and regulations of the enterprise and the concept of enterprise development into a book, and has one person. The employees who have worked for more than one year can go back to the flow, so that the development ideas can be integrated into every employee.
In addition, the company also requires employees to be active and passive, to meet the ideological needs of employees after the 90s, to provide employees with multiple platforms for improving their self-cultivation and professional quality, and to provide employees with "small tricks" and small innovations in their work. The rapid promotion within the scope, constantly stimulating the vitality, innovation and creativity of employees in the work, such team building work has been increasingly valued by the majority of textile companies.
At the same time, "compared to the ideological construction and management reform of grassroots enterprises, in 2017, we also ushered in the new leadership of the China Textile Industry Federation. This year is also the new thinking and practice of China Textile Association. "Years, new styles, and a new year of development." Yang Jichao said.
2. The professional market in the new situation needs new ideas to support
The Huihui Factory Store in Changshu Garment City is a merchant integrating fabric, design, production and sales. However, unlike the traditional wholesale stalls, the merchants regard their original design capabilities as their core competitiveness. The new situation of this kind is too numerous to be enumerated in the professional market. The merchant door is undergoing spontaneous adjustment and change, and continuously learns and enriches its professional ability.
"In 2017, our research on industrial clusters and professional parks needs to be continuously strengthened. The transformation and upgrading of merchants is also inspiring us to continue to learn and better serve enterprises, markets and clusters." Vice President of China Textile Industry Federation, Xia Lingmin, president of the circulation branch, pointed out. In 2016, the industry's work progressed steadily, and both the professional market, the circulation field, and the work of the Ministry of Information Statistics were implemented. In 2017, the industry is in a critical period of transformation and development, and it still needs to pay attention to key links and promote the steady implementation of industry service and construction work.
"For the work of the new year, we must first find our own shortcomings and improve our service work in the fields of enterprises and professional markets. In the process of promoting the development of information technology in the industry, and in the connection with the professional market, I Obviously, our professional service level still needs to be improved." Xia Lingmin said, "For example, when we find problems in the professional market, how can we help them develop in a more professional and guiding way?" It is an important issue for us to upgrade our work ability in the future."
For the federation, there is a lot of service content between departments, which is why each department and professional associations have to be professional. For example, the China Textile Construction Planning Institute has proposed the slogan of “think tank†for enterprise development. It is necessary to provide good ideas, good planning and good service for enterprises. This is worth learning from other departments.
3. The international layout is not losing momentum, and the quality platform will help enterprises expand.
In 2016, the “going out†of the textile industry and the international production capacity layout showed a steady improvement in the overall situation, and there was no shortage of highlights. From the perspective of productivity layout, China's textile industry has maintained a stable pace of production capacity in Southeast Asia, which is headed by Vietnam. The African region represented by Ethiopia has also attracted many companies' attention. Among them, Sunshine Group has determined to invest in the construction of textile and garment production bases in Ethiopia. Since then, Jiangsu Lianfa and Huafang Group have also followed suit.
At the same time, Suzhou Tianyuan Garment also invested in intelligent production line projects in Arkansas, USA. Ruyi Group completed the acquisition of SMCP Group, demonstrating that China's textile enterprises' ability to connect global markets with global resources is constantly improving.
The overall situation of "going out" is stable and good prospects. In 2017, Xu Yingxin, vice president of the China National Textile and Apparel Council and executive vice president of the Textile Industry Branch of the China Council for the Promotion of International Trade, predicted that the Chinese textile industry will continue to maintain a strong momentum of "going out". He analyzed that the positive factors are mainly reflected in three aspects. First, the determination of the Central Economic Work Conference to clearly implement the "One Belt, One Road " strategy has not changed. Second, the endogenous power and internal needs of China's textile industry for transnational distribution have not changed; is the industry actively cooperate global distribution of productive forces and production advantages of the allocation of resources through international and domestic industry transfer produced positive interaction upgrade path has not changed.
At the same time, Xu Yingxin reminded that some risks require special vigilance. First, the financing of overseas projects in 2017 may cause certain difficulties; second, the international political risk agglomeration in 2017, the uncertainty is rising.
2016 industry export situation is grim. The more severe the situation, the more it needs a high-quality exhibition platform to better play the role of economic and trade promotion. In 2017, China Textile Association will continue the Spring and Autumn "Joint Exhibition" mode, adhering to the characteristics of specialization, internationalization, branding and quality. According to the plan, in 2017, China Textile Association will hold 12 boutique exhibitions, 12 overseas exhibitions, participate in 9 overseas professional exhibitions, and do its utmost to provide more effective services for enterprises in the whole industry.
Industry exhibitions are the industry, and China Textile Association's exhibitions will adhere to the mission of serving the transformation and upgrading of China's textile industry. We will make great efforts in the areas of trade development, organization of high-quality exhibitors, innovative technologies and fashion design to increase opportunities and enhance domestic and international market opportunities. The synergy effect of the whole industry chain, the ability to improve the rapid response of the supply chain and the "three products" strategy to play a more effective platform service role.
4. Creativity, the key to manufacturing to the fashion industry
From the perspective of industry attributes, textile and garment manufacturing has always been an important support for the fashion industry, but in fact, manufacturing is not the same as the fashion industry. What are the important differences, or what is the important direction of manufacturing?
Before answering such a question, you may wish to refer to the typical example of transformation and upgrading in the industry--the transformation of the Hangu Group based on processing and manufacturing to fashion. "Western trend of reference only, every Chinese person should have its own Chinese heart." In high-sensitivity seems Hempel Group President, today the development of garment enterprises should be the most important issue is cultural heritage.
Today, Hangu represents a number of international brands such as lafeemaraboutee, and launches independent brands such as NANCYK. It also enters the department store industry and creates a multi-brand collection store ARRTCOcollection for artistic life. These extensions and expansions are all around ideas. Unfolded with culture. In addition, Gao Min often emphasized to the designer: "Reviewing the past, we will find that there are many beautiful traditional memories that have not been excavated and shared with others. From generation to generation, we have gradually moved away from our own culture."
"Culture, cultural creativity, cultural leadership, these three aspects determine whether China's textile and garment industry is manufacturing or fashion industry, which determines the progress of the transformation of traditional industries." In the recent industry activities, the vice president of China Textile Industry Federation Chen Dapeng, executive vice president of the China National Garment Association, pointed out that "in fact, the issue of enhancing cultural creativity does not only exist in the terminal industries such as clothing and home textiles, but should penetrate into the entire textile and apparel industry chain and should become the whole industry. The leader of the new stage of economic development."
In the upstream link, there is also a model for transformation and upgrading. Nowadays, the development of fashionable new fabrics has become a trend in Shengze. Fashion fabrics business more and more, was born Sangluo, the long-kai, Romain Rolland, wishful house, dozens of silk clothing and home textiles brand.
In the journey of building a textile power in the "13th Five-Year Plan" period, China's textile and garment industry is struggling to transform from traditional industries to technology-driven creative industries, cultural-led fashion industries, and responsible development of green industries. The key point of this - cultural creativity, deserves the attention of the whole industry.
5. Seven areas fully promote smart manufacturing
Despite the global economic slowdown, but the pace of technological innovation has never stopped, with the development of related industries, chemical industry, machinery, electronics, modern materials, life sciences, advanced technology in the field of new fiber materials, high-tech textiles, and other high-end equipment continues to The emergence of the global textile industry has greatly enriched the development resources.
After decades of rapid development, China's manufacturing industry has leapt to the top in the world, and has established a complete, independent and complete manufacturing system. However, compared with advanced countries, the problem of big but not strong is outstanding. As China's manufacturing industry is still coexisting in mechanization, electrification, automation and digitalization, and the development of different regions, different industries and different enterprises, the development of intelligent manufacturing faces key common technologies and core equipment subject to people.
For the intelligent manufacturing of the textile industry, Li Lingshen, vice president of the China National Textile and Apparel Council and president of the China Industrial Textiles Industry Association, said that intelligent manufacturing workshops, digital intelligent equipment, and intelligent materials are the key points, and Huaxing and Conpina are highlighted. The project research of the company has shown some bright spots.
It is understood that the "Cycle Spinning Intelligent Key Technology Development and Integration" project completed by Shandong Huaxing Textile Group Co., Ltd. has integrated the entire process of equipment and systems from different suppliers at home and abroad. Fully automatic production line for finished products. Developed online monitoring information system, canal AGV conveying system, spinning joint intelligent navigation system, yarn intelligent packaging and conveying system. Its main innovations are in the fully integrated automated spinning production line, the ring-shaped intelligent spinning management system and the multi-dimensional textile quality data correlation analysis and reverse dynamic tracking system. Through the implementation of the project, it can produce 6,000 tons of high-grade blended yarn annually, effectively increase production efficiency by 30%, reduce the number of enterprises using 10,000 tons of ingots, increase energy utilization by 12%, and reduce overall operating costs of enterprises by 25%.
With its deep understanding of the production process over the years, Conpina has developed a complete set of technology and equipment for automatic dyeing of cheese yarn after 8 years of cooperative research and development, and has been the first in Shandong Lutai Co., Ltd. to achieve international leading level. It won the first prize of the 2012 China Textile Industry Federation for Science and Technology Progress, the 2014 China Mechanical Engineering Society Green Manufacturing Technology Progress Award, and won the first prize of the National 2014 Science and Technology Progress Award.
According to Li Lingshen, the "13th Five-Year" Science and Technology Development Program formulated by the China National Textile and Apparel Council proposes to promote the progress of intelligent manufacturing in seven areas of spinning, filament, printing and dyeing, knitting, non-woven, clothing and home textiles. He said that China's textile industry intelligent manufacturing needs to be realized in the path of discrete intelligent manufacturing, process intelligent manufacturing, network collaborative manufacturing, large-scale personalized customization, and remote operation and maintenance services.
6. High-precision is bound to "do something"
Today's Chinese textile industry is not only a dispute between the virtual economy and the real economy, the online and offline share, nor is it a dispute between traditional manufacturing and modern intelligent manufacturing tools. Seeing the essence through appearance is precisely the dispute between scientific development and path dependence. It is a dispute between orderly development and disorderly competition. It is a struggle for winning the future or living in the present.
So how to achieve orderly development? How to use high technology to win the future?
Duan Xiaoping, vice president of the China National Textile and Apparel Council and president of the China Chemical Fiber Industry Association, believes that in order to achieve orderly development, it is necessary to put the focus of work on the supply side reform. Guide enterprises to strengthen the development of new products , and finally shift the focus of industry and enterprise from simple pursuit of value growth to the pursuit of variety, quality and brand.
Regarding the speed of China's economic development, many economists have put forward the idea of ​​doing something different, and for high-tech, high-performance, high value-added and other high-end products, Duan Xiaoping proposed to "have some for". First, we must vigorously promote the strategic significance and development prospects of the "three high" products; second, we must strive for the support of industrial policies; third, we must promote cooperation in the industrial chain, cross-sector cooperation, cooperation in production, research and research, and cooperation in the same industry; The fourth is to promote the cooperation between industry and finance; the fifth is to promote breakthroughs in basic theoretical research; the sixth is to launch anti-dumping investigations in real time to protect the country's new industries; and the seventh is to win honors for outstanding high-tech enterprises.
For example, in the complex Condor carbon fiber limited liability company last year achieved a leap from the original 100-ton T800 T800 original thread to thread kiloton, to achieve the industrial T800 raw silk, to fill our gaps in the industry, becoming the first to achieve T800 The industrialization of raw silk has made China's carbon fiber importing country into an exporting country. At present, there are many enterprises in China that have made great contributions to the development of China's high-tech industry and laid a solid foundation for the development of the industry. "This kind of company deserves recognition." Duan Xiaoping emphasized.
7. Industry Practice of "Three Products" Strategy
In 2016, the introduction of the "three-product" strategy pointed out the direction for the practice of the textile industry during the "13th Five-Year Plan" period, and also added momentum to the textile industry from the big change. Throughout the development of the industry in recent years, new varieties of fibers have emerged in variety, and imitation cotton, wool-like, and silk-like fibers have entered the market in large quantities. In terms of quality, China has a high voice in the textile international standards organization, and the textile industry has basically completed international benchmarking work. In terms of brand, there is still a big gap in the textile industry. To this end, improving and implementing brand building will become a key issue for the industry in 2017.
In this regard, Yang Zhaohua, vice president of the China National Textile and Apparel Council and president of the China Household Textile Industry Association, pointed out: "At present, a number of terminal brands have emerged in the market, forming a benign development. We need to constantly observe and summarize these excellent brands. The development experience, and give the industry brand guidance and construction significance; also to discover, recommend, strengthen a number of brands, and achieve sustainable development of brand building work."
We have seen that Shandong Kangpinna has developed an automatic cheese dyeing system. The warp and weft spinning machine covers the whole process of spinning from the opening of the cotton to the drawing, roving, spinning and winding. The Shanghai and Eagle developed from the human body. The whole process production system of three-dimensional measurement to garment CAD, three-dimensional virtual fitting, automatic cutting and hanging sewing. A group of enterprises began to explore intelligent production operations, such as Ningbo Cixing's flexible custom-made knitwear platform and the "magic factory" created by Red Collar.
In promoting brand building, both creative and cultural aspects play an important role in enhancing brand soft power. In recent years, the level and influence of fabric, clothing, home textile and other design competitions have gradually increased. The hosting of these competitions effectively embodies the outstanding talents of the industry. Intensive trend research has been carried out in various industries such as yarns, fabrics, garments, and home textiles. The trend research exhibition area in each exhibition has attracted the attention of many designers.
Yang Zhaohua said that in the process of promoting the development of industry brands, the brand should be guided to export cultural creativity, form a unique and deep cultural connotation, and use ceremonial costumes as a cultural carrier to cultivate representative brands that carry forward national traditions, undertake Chinese elements, and represent the country's image. . Through the connotation of these aspects, the brand culture is deeply explored and tried. Of particular note is the optimization of the brand's ecological environment. Among them, intellectual property protection is an unavoidable issue, and it is still necessary to increase the intensity of brand protection.
8. Inherit the past and open up the future
The Chinese textile industry can better guide the future only on the basis of a comprehensive understanding of the past. Recalling 2016, the textile industry embedded in the smooth operation of the opportunity to run only through a comprehensive economic analysis in order to discover the root causes, development; and the more long-term in the past has been associated with the development of China's textile industry, that is, traditional culture, only to inherit With the promotion of traditional culture, we can better explore the future of China's textile industry.
"In the summary development, in the analysis of the economic operation of the industry, we still need to improve and improve the aspect. Presenting the data is important, but it is only the result, and the reasons behind this result need us to further explore." China Textile Sun Huaibin, vice president of the Industrial Federation and director of the China Textile Economic Research Center, said that only by truly grasping the development of the industry can the China Textile Union's industrial discourse power be enhanced. "For example, when conducting economic analysis, we often want to add an explanation of the international and domestic environment, but our ultimate goal is not to introduce these situations, but to implement them in the industry and to clarify what opportunities these environmental changes will bring. , influence, and constraints."
In today's era of informationization and globalization, Chinese traditional culture faces new challenges. The rapid development of economy affects the trend and direction of design. The inheritance and innovation of traditional culture and modern design culture are intertwined. "In terms of traditional culture, contemporary Chinese textile companies need to strengthen their confidence through non-genetic inheritance and develop market demand." Sun Huaibin said.
For many years, Wujiang Dingsheng Silk Co., Ltd. has developed the modern looms that can be woven according to the traditional techniques of Song Jin, and has broadened the width and format of the traditional Song Jin. On the luggage, the modern production method has deduced the development of Song Jin industrialization. There are a lot of traditional crafts such as Su embroidery and Yunjin, which have the same experience as Song Jin.
"Not long ago, the China Textile Economic Research Center also set up an intangible cultural heritage office to conduct investigations and studies on relevant departments, enterprises, and universities, and set out to develop a textile non-legacy plan, and will establish a national textile non-legacy exchange platform. The integration of various resources across the country." Sun Huaibin said.
"In addition to assisting in the production, we will strengthen research and publicity in 2017, standardize research on non-legacy textile technology, provide a basis for modernization, and digitally protect and publicize textiles and non-legacy markets. "Industrialization, industrialization, and commercialization are explored to conform to the modern people's way of life, and ultimately make the non-legacy one of the indispensable elements of local design." Sun Huaibin stressed, "Finally, China Textile Association will establish with relevant institutions. The textile talent system, which includes not only design talents but also vocational skills talents, is the weak link in the industry at this stage."
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